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Search engine optimisation isn't magic, just hard work.

XSEO Viability Report:

Taking the guess work out of SEO

Q. If there is no magic formula to natural search engine optimisation, how does optimisation work and how is it done?

A. Optimisers compare the top performing sites in a search engine for a keyphrase, identifying certain known key elements then they implement changes to their site, structure and network against those elements.


There are two things to optimisation that are needed.

1) the knowledge of what elements to focus on and the ability to implement them once recognised.
2) the patience to wait for the effort to come into effect.

We cannot help you with patience, but we can with knowledge. Our Viability Report is an in-depth report that analyses the optimum keyphrases, will strip down the competition, giving a clear view of what needs to be done to compete against them.

The XSEO Viability Study report provides you a tailored focus on;

SERPs Benchmarking

Search Engine Results Pages Benchmarking this report shows your sites performance in the three main engines. Benchmarking your performance against your top 5 competitors for industry keywords. The report is run on your URL and 5 competitors thus identifying the phrases you are doing well for, and those you are not. Reading this in conjunction with the Coefficient Report and Keyword Relevancy Report will enable you to define the realistic objective of your Internet marketing strategy against both time and Budget / Return on Investment.


SERPs report

Competitor Analysis.
Natural search Industry Trends and Competitor analysis, who are your competitors, how well are they doing? This report gives you the last 5 years of data on what your main competitors traffic has been, compared with your own.

Competitor Traffic Analysis


A Bespoke Keyword Traffic Analysis
Before starting to optimise a site you need to differentiate between Keyphrases that deliver too much traffic, that have too much competition and thereby making them unattainable (especially if the site is new or not authoritative enough) and those keyphrases that nobody uses. A Bespoke Keyword Relevancy Report (KRR) gives a full and detailed review of search phrases, predicted traffic volumes, top-performing keywords, top niche keywords and an insight into YOUR possible niche market opportunities.

Keyword Relevancy Report

PageRank Analyser.
Core to Googles Algorithm is it's PageRank calculations, it is what Google uses to establish Authority. The PageRank Analyser checks the current PageRank and the PageRank on the "Dance" Servers. Thus giving an indication to what the PageRank of you site will be in the future.

Site Coefficient Report
Did you know there are two major factors governing your position in the Google index, these are the Link Coefficients and the Site Coefficients.

Our report will tell you what your competition, for a given keyphrase, have done to gain their top placing in Google. With this information measured you can now see where to concentrate your optimisation effort. XSEO will provide a Top 10 Competitor Analysis for your major keywords. Site Coefficient Report

Coefficient and Keword Density Reports

Site Page/Code Analysis
What do the search engine spiders see on your page? You might be surprised. As part of the Viability Study, we have introduced a Spider Code Analyser. This will identify problems with your site coding and report on improvements. Spider Page/Code Analysis


What Next? - Simply contact us using the following form with your Top 10 keywords! As a bespoke service we have to advise that Price is only available on Application
 
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last update 8 Feb06