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Search Engine Optimisation
for Small to Medium OrganisationsThe number of SME companies
that are disappointed with their Website performance is distressingly high. Much
of this may be due to poor positioning on the search engines. Our SME service
is specially tailored to provide competitive results for smaller organisations. We're
a small organisation ourselves. Come to visit us (you're welcome!) and once you've
shaken hands with 13 people you're done, so we know at first hand the constraints
of operating a small business in a very big world. The UK in particular
is becoming something of a nation of SMEs, and there are many world-class businesses
with less than 250 employees. We're trying to give you a completely
fair advantage. Just because you don't have a mega-buck marketing budget, you
shouldn't be prevented from competing on the world stage.
| SEO
Industry News Best practice Search Engine Optimisation is continually
changing. Edited by Matt Paines (XSEO's M.D.) the only UK SEO invited
by Microsoft to participate in MSN Search Champs. Our
dedicated SEO news site highlights the important issues. Search
Engine News | 
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It would be fatuous to say that our small business service
is the same as that we provide to large organisations; apart from anything else,
your needs are different. But we do commit (as we do for large companies) to bringing
you a service that matches your requirements and your budgets. In
many cases you'll have the advantage of simplicity; your Website may be smaller
than that of one of the giant's, or you may be working in a niche market where
competition is lower. We'll try to identify the exact, targeted services that
will give you the "biggest bang for your buck". While the purse may
not stretch to a ful,l multi-level, maintained optimisation process, there are
sure to be initiatives that can be taken to begin the process of increasing your
return on Web investment. XSEO Coefficient
ReportHow much easier would it
be to optimise your site if you knew what your competitors had done?
Designed specifically for the Smaller to Medium
Company the Coefficient report shows you exactly what your competitors have done
to get their top listings.
The coefficient report is an essential part to any project,
it is now available as a stand alone product.
How does the
report work? We all know that Google has a set of criteria
it uses to evaluate the position of a site. The difficulty has always been working
out what works and what doesn't. - How much
page tweaking do you need to do?
- How many links
gets you up the index?
- Is your strategy in the right
direction?
The Coefficient report
breaks down the top performing sites, for a given keyphrase, and provides a "coefficient
ranking" for each. It then makes a comparison with your site, all of a sudden
you have the information you need to focus your SEO Strategy. Coefficient
Report Explained If we can help you to grow,
then our success is assured as yours. Please contact
us to discuss your organisation's exact needs. |  |
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